It is well known that content, information architecture, and navigation are important considerations in the design of a web user interface. Designing coherent information architecture requires an understanding of the business and communication objectives of the web site along with the profile of the target audience. One goal of information architecture is to bring the users to the second level on the website, encouraging further exploration and discovery. The second goal is to develop the information hierarchy into an easy, pleasurable, and intuitive experience for even the most casual users.
Information architecture is viewed as extremely important in the industry. It is becoming equally important to integrate this concept into classroom learning. However, despite the importance of information architecture, not much methodology on the practice of web user interface design has been included in graphic design curriculum. This paper presents a review of web information architecture: theory, tools, and research methods.
|Keywords:||Web User Interface, Information Architecture, User Experience|
Associate Professor, Department of Design, California State University, Sacramento, USA
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