Applying Game Theory Applications for Quantifying Quality and Value-Added Aspects of Information Products

By Don Cunningham.

Published by The Technology Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

Competitive success in the emerging information society requires business organizations to effectively manage information assets. Determining the appropriate emphases first requires identifying and quantifying effective and consistent workplace quality and value-added measurements of knowledge work and products. This paper proposes use of game theory applications to assess knowledge products and to make better strategic decisions about enhancing existing information products. To illustrate potential benefits of this approach, an example business case is presented. Based on analysis of salient belief evaluations and value strengths, a telecommunication system manufacturer successfully redirected corrective efforts, resulting in significant improvements in customer perceptions regarding product documentation quality.

Keywords: Information Products, Assessment, Game Theory, Quality

The International Journal of Technology, Knowledge and Society, Volume 5, Issue 1, pp.55-64. Article: Print (Spiral Bound). Article: Electronic (PDF File; 1.211MB).

Dr. Don Cunningham

Assistant Professor, English, Radford University, Radford, Virginia, USA

Don Cunningham is an Assistant Professor in the English Department at Radford University in Radford, Virginia, where he teaches courses in Business Writing, Professional Writing, and Technical Communication. He has a Ph.D. in Technical Communication from Illinois Institute of Technology in Chicago. For the past twenty years, Dr. Cunningham worked in the telecommunications industry as an editor, technical writer, documentation manager, and applications engineer for central office switching system manufacturers specializing in the international (Pacific Rim) markets. His former employers include NEC Corporation, Fujitsu, Nortel, Tellabs, and Lucent (Bell Laboratories). A technical communication expert, Dr. Cunningham has served on international standards committees and is a senior member of the Society for Technical Communication (STC), including elected terms as the Chicago regional chapter’s vice-president and president. Dr. Cunningham is also a member of Association for Teachers of Technical Writing (ATTW), Council for Programs in Technical and Scientific Communication (CPTSC), and Institute of Electrical and Electronics Engineers (IEEE).


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